CHONGQING, China and KUALA LUMPUR, Malaysia, Could 30, 2025 /PRNewswire/ — On Could 27, the ASEAN-China-GCC Financial Discussion board formally opened in Kuala Lumpur, aiming to create improvement alternatives and shared prosperity by strengthening cooperation in financial system, commerce, funding, and different fields. SERES, as a consultant of China’s new vitality automobile (NEV) enterprises, was invited to attend the discussion board.


John Zhang, Chairman and President of SERES Group said that with the model slogan of “Intelligence Redefining Luxurious,” SERES focuses on the high-end luxurious automobile market, exploring a improvement path for Chinese language automakers. For the markets of ASEAN and GCC member international locations taking part within the discussion board, SERES will speed up the localized improvement and certification of related fashions, particularly the high-end AITO sequence, to swiftly introduce them into goal markets and obtain full protection sooner or later.
SERES’ automobile export enterprise started in 2005. After years of improvement, the corporate has exported over 550,000 automobiles cumulatively to greater than 70 international locations and areas, together with Germany, France, the UK, and Italy. In 2018, SERES established and put into operation a extremely automated manufacturing plant in Indonesia integrating 4 main processes – stamping, welding, portray, and meeting, which grew to become the primary pure electrical automobile producer in Indonesia. With a foothold in Indonesia, SERES is increasing its attain throughout ASEAN and repeatedly rising its presence within the Southeast Asian market.
By attending the ASEAN-China-GCC Financial Discussion board, SERES is anticipated to additional strengthen exchanges and cooperation with ASEAN and GCC member international locations, accelerating the materialization of its abroad market enlargement.


In the course of the interview, John Zhang launched that SERES was based in 1986 and has undergone three entrepreneurial phases—transitioning from auto elements to finish automobiles, and now to clever electrical automobiles—attaining leapfrog improvement every time. Now, AITO model is redefining luxurious with intelligence and pioneering a “New Luxurious” idea combining Conventional Luxurious and Technological Luxurious. With main product power, AITO has gained recognition from greater than 600,000 customers, establishing itself because the benchmark of “New Luxurious” in China.
As a technology-driven firm, SERES is dedicated to improvements of core applied sciences in electrification and intelligence, having developed the SERES MF Platform, SERES Tremendous Vary Extender, SERES Clever Security, and SERES Tremendous Manufacturing unit, constructing a strong technological moat.
Within the face of the alternatives and challenges introduced by world financial integration, SERES will embrace a extra open and inclusive mindset, working along with companions from all sectors to collectively write a brand new chapter within the improvement of China’s new vitality automobile business.
About SERES
Based in 1986, SERES is a number one know-how firm specializing in new vitality automobiles (NEVs). With a workforce of approximate 20,000 staff, SERES is publicly listed on the A-share market and ranks among the many Fortune China 500. The corporate is devoted to the analysis and improvement, manufacturing, gross sales and companies of recent vitality automobiles and their core NEV elements.
The identify SERES is impressed by the Greek phrase for “the land of silk”, evoking the luxuries of heritage of the East. SERES provides two NEV manufacturers for abroad markets: AITO and DFSK. These manufacturers present a various vary of merchandise tailor-made to totally different market segments, with AITO focusing totally on the high-end luxurious section. Up to now, SERES has exported over 550,000 automobiles to greater than 70 international locations and areas, together with Germany, France, the United Kingdom, Italy, and plenty of extra international locations.
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