Truecaller Collaborates With GoKwik to Minimise Returns for E-Commerce Manufacturers

GoKwik has partnered with world caller identification platform Truecaller for fast verification of shoppers to offer a seamless buying expertise and cut back returns for e-commerce and digital-first manufacturers in India. The collaboration between GoKwik and Truecaller goals to enhance conversions and cut back RTOs (return to origin) by figuring out and verifying customers conveniently.

RTO or Return to Origin is a significant ache level for e-commerce and on-line retailers because it straight impacts their revenues and income. In line with industry-wide knowledge, about 20 % of orders get returned to origin. If the order is positioned through money on supply mode, this quantity rises to as excessive as 40 %.

“With this partnership, buyers may have a brand new wave of comfort buying, leading to larger conversions, and profitability for retailers as properly together with strong RTO fraud prevention,” mentioned Chirag Taneja, Co-founder, and CEO at GoKwik.

Following the partnership, clients would not have to manually refill names, telephone numbers, and different particulars or trouble about OTP points.

e-commerce fraud is without doubt one of the greatest causes for RTO. By means of the collaboration, the businesses will guarantee better precision in monitoring unverified clients who might be extra more likely to commit an RTO fraud.

Prime D2C manufacturers like Bombay Shaving Firm, Neeman’s, and Sanfe have already enabled log in through Truecaller on GoKwik to enhance the general consumer expertise.

Truecaller is an important a part of on a regular basis communication for over 320 million lively customers, with half a billion downloads since launch and near 38 billion undesirable calls recognized and blocked in 2021.